This is a typical working day in Joanna’s life. As you see on the left, her productivity goes up and down, and drops when she gets distracted.
The main pain points Joanna faces are getting distracted by home duties, when a delivery man brings her online shopping, cooking and going for a coffee.
Even though she organise her day, she feels frustrated because is not able to follow the routine.
Based on this I saw an opportunity to help people that work from home to be more productive with their time.